Packaging Designers create effective
packaging which promotes brand integrity and helps ensure
premium product positioning in the marketplace. They
must have a strong understanding of package-oriented
production and printing processes. They are often required
to have keen presentation and managerial skills and
should be familiar with Quark X-Press or Adobe InDesign,
Adobe Photoshop, and Adobe Illustrator. An accessible
online portfolio, as well as a tangible selection of
finished packages, should be made available to potential
employers. |
